Approximately 90% of employers review social media profiles of job
candidates before making any decision, and roughly 79% of
employers have denied a candidate based on overall first impressions of
a candidate’s online presence. Dental patients do the same thing when looking for a trusted dental practice in their area.
When looking at a practice profile and website, there are some key
questions to ask yourself to determine if you’re ready for new visitors. Is the
content all up to date? Is the website easy to navigate? It’s also crucial to ask
yourself if the content itself is meaningful, informative, and valuable to those
reading it. These are all key requirements for any practice looking to increase
engagement and traffic from your online presence.
In today’s competitive market, your website needs to exceed the standard
of an attractive online presence. If you’re not getting the engagement and
traffic you want from your online presence, look at what you could improve in
your dental practice marketing, and be honest in your assessment—even if
the idea of doing something new feels uncomfortable.
ProSites works with 7,500+ dental practices to help them reach their
practice goals through comprehensive
digital marketing solutions. To learn
more and claim your exclusive MDA
member discounts, call 888-932-3644
or visit ProSites.com/MDA.